INNOVATE! How Successful Distributors Lead Change in Disruptive Times

July 3rd, 2025 in Business & Money by April Michelle Davis 0

We are living in disruptive times. In fact 76% of wholesaler-distributors surveyed believe we are living in an environment we could call the “age of disruption.” Leaders throughout the industry are challenged by the constant pressures coming at them from all directions. These pressures could come from marketplace competitors or be the result of new government regulations, shifting demographics, the accelerating pace of technology, and others. Navigating these big shifts to create a sustainable and relevant business has become the new mandate for every leader and every employee in distribution.

Innovation is at the core of this new mandate, and future success in wholesale distribution will be based on the ability of distribution firms to innovate. To help you and your team hone your innovation knowledge and abilities, trust the expert guidance and real-world expertise found in INNOVATE! How Successful Distributors Lead Change in Disruptive Times by Dirk Beveridge. Each chapter concludes with specific thought processes, action items, and exercises to guide you in your innovation journey.
Innovation means leading customers to a better future for which they are capable and willing to reward you. This requires a continuous journey of change and evolution. Innovative distribution executives will empower their team members to think critically about how to improve their companies … and then to take action on their ideas. For innovation to catch fire, your employees at every level of your company must be prepared, willing, and excited to look at your business as if they have never seen it. They must understand that the ability to transform your business for the future resides within each of them.

April Michelle Davis spent several weeks proofreading this manuscript, ensuring there were no egregious errors in the text.